For a small business to grow into a big business, it needs a loan unless it has exceptional sales and profit margins. A small business owner has quite a few places where he/she can go with a loan request. Banks seem to be one of their options on most occasions. What these owners might not realize is that banks have recently developed a reputation for rejecting small business loans. It seems that banks are more interested in financing large businesses due to their benefits. A bank can come up with a variety of reasons to reject loan approval for a small business. Some of the common reasons are as under:Reasons for Banks to Reject Your Small Business LoanCredit HistoryOne of the barriers between you and the business loan is credit history. When you go to a bank, they look at your personal as well as business credit reports. Some people are under the impression that their personal credit does not affect their business loans. But that’s not always the case. A majority of banks look into both the types of credits. One of the aspects of credit that matter a lot to the banks is credit history. The length of your credit history can affect your loan approval negatively or positively.The more information banks have at hand to assess your business’ creditworthiness, the easier it is for them to forward you the loan. However, if your business is new and your credit history is short, banks will be unwilling to forward you the desired loan.Risky BusinessYou must be aware of the term high-risk business. In fact, lending institutions have created an entire industry for high-risk businesses to help them with loans, credit card payments, etc. A bank can look at a lot of factors to evaluate your business as a high-risk business. Perhaps you belong to an industry that is high-risk per se. Examples of such businesses are companies selling marijuana-based products, online gambling platforms, and casinos, dating services, blockchain-based services, etc. It is imperative to understand that your business’ activities can also make it a high-risk business.For example, your business might not be a high-risk business per se, but perhaps you have received too many charge-backs on your shipped orders from your customers. In that case, the bank will see you as a risky investment and might eventually reject your loan application.Cash FlowAs stated earlier, your credit history matters a lot when a bank is to approve your loan request. While having a short credit history increases your chances of rejection, a long credit history isn’t always a savior too. Any financial incidents on your credit history that do not favor your business can force the bank to reject your application. One of the most important considerations is the cash flow of your business. When you have cash flow issues, you are at risk of receiving a “no” from the bank for your loan.Your cash flow is a measure for the bank to know how easily you return the loan. If you are tight on cash flow, how will you manage the repayments? However, cash flow is one of the controllable factors for you. Find ways to increase your revenues and lower your expenses. Once you have the right balance, you can approach the bank for a loan.The DebtA mistake that small business owners often make is trying out too many places for loans. They will avoid going to the bank first but get loans from several other sources in the meantime. Once you have obtained your business funding from other sources, it makes sense to return it in time. Approaching the bank when you already have a lot of debt to pay is not advisable at all. Do keep in mind that the debt you or your business owes affects your credit score as well. In short, the bank does not even have to investigate to know your debt. An overview of your credit report can tell the story.The PreparationSometimes, your business is doing fine, and your credit score is in good shape as well. However, what’s missing is a solid business plan and proper preparation for loan approval. If you haven’t already figured out, banks require you to present a lot of documents with your loan approval request. Here are only some of the documents you will have to present to the bank to get approval for your loan.

Income tax returns

Existing loan documents

Personal financial documents

Affiliations and ownership

Business lease documents

Financial statements of the business

You have to be exceptionally careful when these documents and presenting them to the bank. Any discrepancies can result in loan rejection.Concentration of CustomersThis one might come as a surprise to some, but a lot of banks consider this aspect of your business seriously. You must not forget that loans are banks’ investments. Businesses that approach the banks are their vehicles to multiply their money in the form of interest. If the bank senses that your business does not have the potential to expand, it can reject your loan request. Think of a mom and pop shop in a small town with a small population. If it only serves the people of that town and has no potential to grow further, a rejection is imminent.In this particular case, even if the business has considerable profit margins, it relies on its regular customers for that. The bank might see it as a returnable loan but not as an investment opportunity.ConclusionThe good news is that you have a lot of funding options as a small business owner. Today, banks are only one of the many options for you to fund your bank. You don’t necessarily have to apply for loans when you have crowdfunding platforms actively helping small business with their funding needs. If you are seeking a business loan from a bank, that’s fine. However, if the bank does not approve your request, it should not worry you much.

Regardless of the size, a small business must focus on marketing, just like any business of a substantial size. Unlike big businesses, small businesses have a lot of factors that make marketing more difficult. Primarily, these efforts are hindered by budgets and resources.A marketing strategy is a step-by-step process that examines a business situation or environment. The plan identifies a target client/market, key competition, challenges and opportunities in the market.Marketing is such an important part of the business process. It’s what brings consumers and products together in a market place.When you have a well thought out plan in place, you generate more sales because you capture the attention of the market quickly. Small business marketing often has to be especially innovative to overcome the challenges of the limited resources. Your marketing plan forms the foundation for your business decision making, and acts a reference point for making decisions about direction changes. Marketing plans allow you to work towards your predetermined goal.Primarily, this type of marketing focuses on developing a product or brand identity. A good marketing plan begins with understanding your company’s unique selling position in the marketing place. What is it that makes your products or services unique? Your brand incorporates that unique selling position and establishes an impression of your company in the mind of the target customer.Many small businesses choose to use some simple methods of marketing their products and brand to their clients. Some methods of marketing include development of a web site, direct mailing efforts such as postcards or brochures, or email marketing campaigns, including newsletters. These marketing efforts are very cost effective – they allow you to contact clients at very little cost and begin the steps of developing brand recognition.One of the advantages a small business has is flexibility. Although a small company doesn’t have an unlimited amount of money to invest in marketing, they have the advantage of being able to make decisions quickly. If a marketing strategy isn’t working, these businesses can quickly change direction and respond to the needs of a changing market place. Small businesses do have some advantages over the giants – how many can change their marketing strategy within a week?Marketing for a small business is something that has to be consistently done, almost on a daily basis. You can easily implement a number of marketing tools, such as daily emails, blogs to your website, flyers on windshields or door hangers, etc.One option a business has is to partner with another business and stretch marketing. Look for a small business that offers a supporting product or service and try to partner with them. Working in partnership with another company gives you flexibility to share expenses, such as graphic designers, printers, web site designers, etc. By sharing resources and times, you may stretch your budget much farther.Small business marketing is necessary for success. In many cases, your best marketing tool is word of mouth – from satisfied clients. Marketing is essential part of any small business success. Whether you focus your time on developing a marketing plan yourself, or use the advice of experienced professionals, marketing will help establish your company brand and image.